{"id":92600,"date":"2026-08-18T16:39:53","date_gmt":"2026-08-18T20:39:53","guid":{"rendered":"https:\/\/livingstonepartners.com\/?post_type=transaction&p=92600"},"modified":"2026-08-18T16:39:53","modified_gmt":"2026-08-18T20:39:53","slug":"livingstone-advises-capman-on-the-sale-of-mm-sports-to-jordanes","status":"publish","type":"transaction","link":"https:\/\/livingstonepartners.com\/fr\/transaction\/livingstone-advises-capman-on-the-sale-of-mm-sports-to-jordanes\/","title":{"rendered":"Livingstone conseille CapMan dans le cadre de la cession de MM Sports \u00e0 Jordanes"},"content":{"rendered":"\n

MM Sports<\/strong><\/a> est l\u2019un des principaux acteurs de la nutrition sportive dans les pays nordiques, fort d\u2019une plateforme de commerce \u00e9lectronique bien \u00e9tablie et de dix magasins physiques. La soci\u00e9t\u00e9 vise \u00e0 offrir des produits de la plus haute qualit\u00e9 sur le march\u00e9, \u00e0 travers une large gamme de produits de nutrition sportive et de fitness \u2013 principalement via un portefeuille de marques propres.<\/p>

The Feelgood Company<\/strong><\/a> et Bodylab<\/strong><\/a> <\/strong>apportent des comp\u00e9tences compl\u00e9mentaires \u00e0 MM Sports, avec une ambition commune ax\u00e9e sur des produits de nutrition sportive et de fitness accessibles au quotidien. Ce rapprochement cr\u00e9e une plateforme puissante b\u00e9n\u00e9ficiant d’une solide pr\u00e9sence en Su\u00e8de et au Danemark, tout en offrant de prometteuses perspectives de d\u00e9veloppement en Norv\u00e8ge, en Finlande et en Allemagne.<\/p>

\u00ab Sous notre d\u00e9tention, MM Sports a consolid\u00e9 sa position de leader de la nutrition sportive dans les pays nordiques. De nombreux investissements strat\u00e9giques ont \u00e9t\u00e9 r\u00e9alis\u00e9s au sein de l’entreprise pour soutenir une croissance continue et am\u00e9liorer la rentabilit\u00e9. CapMan est fier de transmettre une entreprise parfaitement structur\u00e9e et pr\u00eate \u00e0 acc\u00e9l\u00e9rer son d\u00e9veloppement aux c\u00f4t\u00e9s de son nouvel actionnaire, The Feelgood Company \u00bb,<\/em> d\u00e9clare Robin Westberg, Partner chez CapMan Buyout.<\/strong><\/p>

\u00ab Nous sommes reconnaissants de la confiance accord\u00e9e par CapMan tout au long de ce processus et remercions particuli\u00e8rement l’\u00e9quipe dirigeante de MM Sports pour cette collaboration tr\u00e8s fructueuse. Nous suivrons avec int\u00e9r\u00eat les prochaines \u00e9tapes du d\u00e9veloppement de MM Sports et sommes convaincus que le secteur va continuer \u00e0 se consolider \u2014 The Feelgood Company s’imposant comme un acteur majeur \u00bb,<\/em> d\u00e9clare Henrik Widlund<\/strong><\/a>, Partner chez Livingstone.<\/strong><\/p>

La r\u00e9alisation de la transaction devrait intervenir apr\u00e8s l’\u00e9t\u00e9 2025, sous r\u00e9serve des autorisations r\u00e9glementaires usuelles et des conditions suspensives d’usage.<\/p>

CapMan Buyout<\/strong><\/a> <\/strong>r\u00e9alise des investissements majoritaires dans des entreprises non cot\u00e9es de taille moyenne dans les pays nordiques. Bas\u00e9e \u00e0 Helsinki et Stockholm, l’\u00e9quipe g\u00e8re des fonds de Buyout \u00e0 la recherche de projets de croissance attractifs, de leaders de march\u00e9s de niche, de cultures d’entreprise performantes et d’entrepreneurs passionn\u00e9s. Investisseur g\u00e9n\u00e9raliste, CapMan Buyout privil\u00e9gie le potentiel de transformation d’une entreprise en r\u00e9f\u00e9rence sectorielle, au-del\u00e0 des consid\u00e9rations de secteur d’activit\u00e9. <\/p>

Jordanes<\/strong><\/a> est une soci\u00e9t\u00e9 d’investissement sp\u00e9cialis\u00e9e dans la d\u00e9tention et le d\u00e9veloppement de marques scandinaves embl\u00e9matiques. Jordanes d\u00e9tient et exploite un portefeuille diversifi\u00e9 de marques phares, dont Synn\u00f8ve, S\u00f8rlandschips, Peppes Pizza, Bodylab et Backstube.<\/p>

The Feelgood Company est une soci\u00e9t\u00e9 nordique d’e-commerce et un portefeuille de marques s’appuyant sur un mod\u00e8le \u00e9conomique digital ax\u00e9 sur les produits de bien-\u00eatre et de beaut\u00e9. L’entreprise d\u00e9tient des marques telles que Bodylab et Camilla Pihl Cosmetics, et est une soci\u00e9t\u00e9 en portefeuille du groupe norv\u00e9gien Jordanes.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00c0 la suite de cette acquisition, MM Sports int\u00e8gre The Feelgood Company, filiale de Jordanes et propri\u00e9taire de Bodylab<\/p>\n","protected":false},"featured_media":95808,"template":"","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"client-type":[],"region":[],"sector":[],"service":[],"transaction-type":[],"class_list":["post-92600","transaction","type-transaction","status-publish","has-post-thumbnail","hentry"],"acf":{"team_members":[93345,93245],"date":"20250716","client_type":3169,"type":[],"region":[3180,3174],"services":[3186],"sectors":[3270,3271],"related_transactions":[92532,2320,92576,3929],"related_testimonials":"","contacts":""},"yoast_head":"\nLivingstone conseille CapMan dans le cadre de la cession de MM Sports \u00e0 Jordanes - Livingstone Partners<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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