Livingstone acted as M&A advisor in First Camp’s strategic partnership with publicly listed lodgyslife AG based in Frankfurt a.M.
First Camp, the largest camping and resort group in the Nordics backed by the private equity firm Norvestor, has entered into a strategic partnership with Lodgyslife AG, which included the acquisition of nine highly frequented popular campsites in Southern Germany and Switzerland. The campsites are operated under the well-known CAMPING LODGE and AZUR brands. The First Camp now reaches around 90 campsites across Europe and is therefore one of the leading camping groups. The expansion creates new opportunities for future investments, extraordinary guest experiences and continued shared learnings across the entire First Camp family.
“We are incredibly happy to welcome these destinations and their fantastic teams into the First Camp family. Germany and Switzerland are beautiful regions with strong camping traditions, and we already see many guests travelling both north and south. With this expansion, we can offer guests even more inspiration, more nature, and more places to enjoy truly memorable camping moments — and with almost 90 destinations in our family, the possibilities have never been greater. Thank you very much to the Livingstone team for supporting us,” said Johan Söör, Group CEO of First Camp.
